Editorial Policy
These rules explain how the Bola do Jogo newsroom selects, verifies, writes, updates and corrects sports information.
Mission and independence
We help readers find broadcasts and understand football without misleading language. Advertising does not decide coverage or conclusions.
Story selection
We prioritise relevance, timeliness and usefulness. Google Trends may identify demand but never replaces verification or justifies low-value pages.
- Up to 10 topics may be prepared each day
- Only sufficiently sourced stories are published
- Duplicate themes are consolidated into updates
Sources
Competitions, federations, clubs and broadcasters are primary sources. Rumours are labelled and require a credible source. Our wording is original.
Headlines
Headlines are clear, concise and accurate. They may be engaging but do not withhold essential facts or use clickbait.
Automation and AI
Tools may support research and drafting. Publication requires human review, fact-checking, removal of repetition and genuine reader value.
Images
We use owned or licensed images. Illustrative images are labelled and credited.
Corrections
Material errors are corrected with a visible update time. Readers may submit requests through contact.
Betting and advertising
We promise no winnings. Betting content is for adults aged 18+. Sponsorship is labelled and separate from editorial decisions.